Logo
  • Home
  • ·Media
  • ·Apex Wheels Brand Identity Graphic Design Campaign
BrandApex Wheels
ProjectBrand Identity
Outdoor construction barrier displaying bold typographic Apex Wheels advertising posters in black, white, and red.

Apex Wheels Brand Identity 2024

Associated creatives

Gold Front
Gold FrontGraphic Design

Tags

advertising posterposterapex wheels posterconstruction barriertypographic posteradvertising campaign

Description

An outdoor advertising campaign for Apex Wheels featuring a series of bold typographic posters displayed across a construction barrier. The design incorporates striking contrast with black, white, and red panels showcasing phrases like WE MAKE GOOD WHEELS and RACEDAY IS TRUTH DAY alongside imagery of a racing driver and a crowd lifting a person. The barrier sits against an asphalt foreground with modern multi-story buildings and clear sky visible in the background under natural daylight. Graphic design by Gold Front as part of the Brand Identity project.

Style

Horizontal, Commercial, Clean, Graphic

Techniques

Typography, Natural light

Industries

Luxury Automotive

Color

Jet Black (40%)
Crimson (30%)
Pure White (30%)

Background

Residential Building

Context

Out of Home (OOH)