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BrandAnalog:Shift
ProjectBrand Identity
Analog:Shift brand identity billboard featuring typography, bold messaging, and a red astronaut graphic panel.

Analog:Shift Brand Identity 2023

Associated creatives

GrandArmy
GrandArmyGraphic Design

Tags

analog shift billboardbrand identity designadvertising billboardgraphic design posterastronaut graphictypographic poster

Description

This graphic design project for Analog:Shift features a bold tripartite billboard advertisement displaying vintage and pre-owned watch messaging. The outer white panels showcase strong black serif typography with statements reading time could be on your side and its damn cool to have one alongside the company logo. The central vertical panel is rendered in a deep red tone with a grainy texture featuring an illustration of an astronaut. The overall layout is clean, high-contrast, and framed within an architectural setting with a distinct shadow crossing the upper portion.

Style

Horizontal, Commercial, Graphic

Techniques

Typography

Industries

Enterprise & B2B Software

Color

Pure White (60%)
Crimson (30%)
Jet Black (10%)

Background

Retail Storefront

Context

Out of Home (OOH)