BrandAnalog:Shift
ProjectBrand Identity

Analog:Shift Brand Identity 2023
Associated creatives
Tags
Description
This brand identity project for Analog:Shift, designed by GrandArmy, features a close-up product shot of vintage chronographs housed in a white leather travel case. The case is detailed with striking red contrast stitching and a bold red AS logo embossed on the lid. Beneath the open case, a rich blue velvet interior contrasts sharply with the metallic watch housings and dark watch faces. The composition highlights precision craftsmanship and luxury horology accessories through clean commercial art direction.
Style
Horizontal, Commercial, Clean
Techniques
Macro
Industries
Bags & Accessories
Color
Pure White (50%)
Scarlet (20%)
Jet Black (30%)
Context
Advertising Campaign