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Young man in a dark textured suit seated in a red velvet cinema theater chair

Amiri Fall 2024 Ad Campaign 2024

About

This portrait from the Amiri Fall 2024 ad campaign features a young man seated in a vintage cinema auditorium filled with rows of red velvet seats. Photographed by Glen Luchford with art direction by Jonny Lu Studio and styling by Ellie Grace Cumming, the subject wears a dark textured suit jacket and patterned trousers over a white collared shirt. The moody lighting highlights the rich red tones and the textured fabric of the attire. The composition creates an intimate, cinematic atmosphere within the classic theater setting.

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Background

Theatre

Context

Advertising Campaign