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  • ·Amiri Fall 2024 campaign portrait by Glen Luchford
Model in a brown blazer holding a long scarf standing in front of a lit vanity mirror

Amiri Fall 2024 Ad Campaign 2024

Associated creatives

Tags

Description

This image is part of the Fall 2024 ad campaign for Amiri, photographed by Glen Luchford with art direction by Jonny Lu Studio and styling by Ellie Grace Cumming. A young male model stands in an interior setting featuring a long vanity mirror illuminated by warm overhead bulb lighting. He wears a textured brown blazer over a patterned button-down shirt and a white undershirt, paired with dark trousers and a slim belt. His hand gently holds the tasselled end of a long scarf draped around his neck. The warm, low-key lighting creates soft shadows and a rich tonal atmosphere within the dressing room environment.

Style

Horizontal, Commercial, Moody, Warm

Techniques

Low-key / chiaroscuro

Industries

Luxury Fashion Houses

Color

Camel (50%)
Jet Black (50%)

Background

Hotel Room

Context

Advertising Campaign