Alexander Brand Identity 2022

Description

A series of colorful promotional posters are displayed in a row along a green construction fence lining an urban street. The posters feature varied visual styles including photography, typography, and illustration set against vibrant backdrops of green, pink, orange, and blue. Each poster showcases distinct branding elements for Alexander, including the letter A logo mark. The street level shows a wet asphalt pavement and concrete curb reflecting the overcast daylight. In the background, multistory city buildings and urban architecture rise under a neutral sky.

Style

Horizontal, Commercial, Clean

Color

Background

Street

Context

Out of Home (OOH)