Adidas Adidas Designed by Rui Zhou S/S 24 2024

Description

This portrait for the Adidas Designed by Rui Zhou S/S 24 project features a model standing against a minimal neutral studio background. The subject wears a black asymmetric athletic dress with cut-outs and matching knee-high socks. The lighting is soft and directional, highlighting the sculptural silhouette of the garment. Photography by Steph Wilson with fashion styling by Charlotte Roberts.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Sportswear

Color

Background

White Seamless

Context

Advertising Campaign