Strayer University

Strayer University · 130 Year DC

Strayer University commemorates its history with the "130 Year DC" campaign, a project highlighting the institution's longstanding role in education. The film observes the daily routines of students and professionals, bridging the gap between home environments, corporate offices, and transit. Produced by GREATERGOOD, the spot leans into a cinematic aesthetic, utilizing natural lighting and a clean, warm color grade. Through live-action technique, the narrative focuses on the intersection of personal growth and professional commitment across various life stages.

Strayer University · Gen ED :30 DC

Strayer University’s 30-second spot, Gen ED, explores the intersection of academic momentum and professional transition. Produced by GREATERGOOD, the piece follows a diverse group of individuals navigating the architecture of modern advancement, from bustling office interiors to urban transit hubs. The commercial utilizes a cinematic, live-action technique to ground its narrative in authentic environments. Defined by clean, warm ambient lighting, the cinematography highlights the material textures of concrete, glass, and steel to underscore a theme of constant professional progress.

Strayer University · Laptop :30 DC

Strayer University’s 'Laptop :30 DC' commercial highlights the intersection of education and daily life for working professionals. The narrative follows a diverse cast of students as they navigate their routines, balancing transit commutes, office environments, and home study sessions. Produced by GREATERGOOD, the spot employs a documentary-style approach to capture candid moments of academic pursuit. The execution leans into a cinematic aesthetic, utilizing desaturated tones and natural lighting to maintain an authentic, grounded feel across the 30-second runtime.

Strayer University · The Roots | Strayer University Making of

Strayer University · Always Striving