RTA

RTA · Plan B

RTA presents 'Plan B', a live-action campaign for the streaming platform featuring a dialogue-driven narrative. Set within the intimate confines of a bustling pub, the project leans into a moody, cinematic aesthetic characterized by warm ambient lighting and a textured, rustic atmosphere. Developed by Ogilvy House, the production was handled by FINCH with post-production and VFX services provided by Fin Design + Effects. The work prioritizes a candid portrayal of conversation, utilizing high-contrast lighting to define the space.