Postlife

Postlife · Brand Identity

Postlife, a media and entertainment brand, presents a comprehensive brand identity project developed by Classmate Studio. The design work for this publication series centers on a stark monochrome aesthetic, utilizing high-contrast typography and a mix of matte textures. The identity spans across printed magazines, booklets, and motion graphics, characterized by 3D render/CGI elements and polished, minimalist layouts. The visual system leans into tactile contrasts, pairing smooth paper and metallic sculptural letterforms with gritty, natural-light textures. Editorial spreads feature deliberate use of negative space, structured text grids, and embedded photographic inserts, reflecting a highly graphic and contemporary approach to print and digital media design.