Venice Biennale

Venice Biennale · Brand Identity

The Venice Biennale brand identity project establishes a contemporary visual language for the international art exhibition. Through the integration of vibrant gradients and structured linear patterns, the design system utilizes a palette of cyan, magenta, and yellow to create a dynamic rhythm across physical and digital touchpoints. Developed by Electric Red and Sergey Zakharov, the project bridges gallery space aesthetics with motion graphics. The visual identity leans into a clean, minimalist approach, incorporating sharp typography and data-driven animations to chart exhibition timelines across a multi-day format.