Tena

Tena · Age of Me

Tena explores themes of personal maturity and life transitions in the Age of Me campaign. Produced by GREATERGOOD, this cinematic live-action project shifts focus to individual self-discovery through a series of expressive portraits. The production uses warm lighting and considered art direction to build a consistent narrative across its varied settings. The campaign prioritizes human-centric storytelling to examine cultural reflections on aging and resilience.

Tena · #LastLonelyMenopause

The #LastLonelyMenopause commercial for Tena, produced by Lief, navigates personal reflections on body change through a series of intimate, narrative-driven vignettes. The film moves across domestic and communal settings, framing moments of self-care and quiet vulnerability. Utilizing a live-action technique, the production leans into a clean aesthetic supported by soft, warm lighting. This cinematic approach captures the daily routines and emotional shifts associated with menopause, grounding the subject matter in observational detail.

Tena · Projections

Tena · AMV BBDO - Tena Intimates