Soundcloud
SoundCloud's immersive music videos and cultural artist showcases across media and entertainment
Featured Soundcloud projects
This week's top Soundcloud projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
Soundcloud · Scenes: SoCal Soul
Soundcloud explores the creative pulse of Southern California in 'Scenes: SoCal Soul,' a documentary-style video project. The work captures a network of artists and musicians across the region, weaving together candid conversations, intimate musical performances, and observational lifestyle moments. Shot with a cinematic aesthetic, the project leans into warm, golden hour lighting and rich, organic textures to ground its subjects in their environment. The narrative integrates live-action technique with an atmospheric, analogue-inspired sensibility, highlighting the tools of the trade from vintage microphones to percussive instrumentation. Music and sound design are provided by Barking Owl.
Soundcloud · Lovestory - 30
Soundcloud’s Lovestory—30 is a music-focused brand project that captures a series of vibrant, sun-drenched vignettes. Following a protagonist as they move through coastal and domestic spaces, the film leans into a documentary-style aesthetic defined by warm golden hour lighting and natural light. The edit balances rhythmic, energetic sequences with candid, live-action moments. Featuring a palette of coastal blues and saturated tones, the work utilizes handheld camera movement to emphasize an intimate, lifestyle-driven narrative. Production was led by Underhill, with post-production and visual effects provided by Ancillary Post.
Soundcloud · Scenes: Electronica
Soundcloud leans into the pulse of urban nightlife with its latest project, Scenes: Electronica, a high-energy music video that serves as a visceral exploration of the electronic subculture. Created by the agency 19th & Park, the film moves beyond traditional visual storytelling, acting instead as a rhythmic translation of the soundscape itself. The aesthetic is deeply cinematic, utilizing a moody, high-contrast palette where warm ambient street lighting clashes with the deep, enveloping shadows of a nocturnal city setting. By focusing on the granular details of the experience—from the tactile texture of a car interior to the precise mechanical engagement of an engine start button—the production crafts a tangible sense of place. The narrative flows through quick-cut editing that mirrors the driving tempo of electronica, punctuated by moments of slow motion that ground the viewer in the intensity of a solitary dancer on a parking deck. Through this live-action technique, the project successfully captures the ephemeral intersection of lifestyle and sound, grounding the abstract energy of the music in the reality of concrete urban environments. It is a masterclass in atmospheric pacing, where every frame is carefully composed to reflect the nocturnal vibrancy inherent in the Soundcloud brand identity while maintaining a raw, unfiltered perspective on the music industry.
Soundcloud · Ekkstacy - LF
Soundcloud spotlights musician Ekkstacy in this music video piece for the 'First on SoundCloud' series. The film serves as a contemplative artist portrait, utilizing a documentary approach to capture the subject in quiet moments and during outdoor skateboarding sequences. Directed with an intimate focus, the visual execution leans into a desaturated, black-and-white aesthetic that emphasizes the raw texture of the live-action footage. Production was handled by Underhill, with post-production and visual effects provided by Ancillary Post and Bosun Studios.
Soundcloud · Titus - LF
Soundcloud explores the intersection of artistry and personal expression in the music-focused video project 'Titus.' The production centers on the creative process, featuring candid visuals of a young musician within domestic and studio settings. Directed by Underhill, the project employs a cinematic approach to capture the subject as he engages with audio equipment. The film makes use of 16mm and Super 8 aesthetics, creating a textured, moody atmosphere that complements the subject's focus. Post-production and VFX were handled by Ancillary Post and Bosun Studios, grounding the narrative in a deliberate, intimate visual style.
Soundcloud · Lovestory - LF
This music video for Isabella Lovestory, hosted on Soundcloud, presents a series of vibrant vignettes that balance intimate, candid moments with high-energy performance sequences. Directed by the team at Underhill, the project employs a blend of scenic outdoor cinematography and tight, rhythmic editing to establish its visual pace. Technically driven by a live-action technique, the production utilizes a warm color grade and the distinct texture of 16mm film to create a sense of nostalgia. Post-production work, including visual effects, was managed by Ancillary Post and Bosun Studios, ensuring a polished aesthetic throughout the cinematic narrative.
Soundcloud · Kelow - LF
This cinematic music video for Soundcloud follows artist Kelow Latesha within a moody, immersive recording studio environment. Directed by Underhill, the production leans into a chiaroscuro aesthetic, utilising dramatic backlighting and rich amber tones to frame the artist's performance. Integrating tactile details of audio mixing equipment with intimate, low-key portraiture, the piece captures the technical process of creation. Post-production and visual effects were handled by Ancillary Post and Bosun Studios to maintain the work's atmospheric intensity.
Soundcloud · Ekkstacy - 30
SoundCloud presents a 30-second music feature spotlighting alternative recording artist Ekkstacy. The project captures the musician in a series of intimate, high-contrast sequences, moving between studio band performances and outdoor settings. Produced by Underhill with post-production and VFX by Ancillary Post, the edit leans into a gritty, monochrome aesthetic. Through the use of handheld camera movement and cinematic, analogue-inspired framing, the piece maintains an atmospheric, documentary-style perspective on the artist’s process.
Soundcloud · Titus - 30
SoundCloud presents a documentary feature profiling the artist Titus, documenting the artist's creative process through a blend of candid backstage scenes and high-energy stage performances. Produced by Underhill with post-production handled by Ancillary Post, the piece leans into a raw aesthetic. The edit utilizes grainy low-fi textures and dynamic camera movement to create an immersive portrait. The visual narrative cycles between intimate basement environments and vibrant stage settings, employing moody grading to bridge the gap between behind-the-scenes preparation and live performance.
Soundcloud · Kelow - 30
This music video for Soundcloud centers on artist Kelow Latesha, documenting the creative process through a mix of studio performance and candid street-level sequences. The project captures the artist recording in professional studio environments, driving, and resting within domestic interiors. Produced by Underhill, the film leans into a documentary aesthetic. The visual approach utilizes warm, moody lighting and rich color grading to maintain a cinematic quality throughout the live-action footage. Post-production and VFX work for the project were handled by Ancillary Post and Bosun Studios.
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