Skechers

5 projects·0 creatives·

Featured Skechers projects

This week's top Skechers projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.

Sofia Vergara wearing a denim shirt indoors in front of a window overlooking the ocean for a Skechers Super Bowl campaign.

Project

Skechers · SOFÍA VERGARA KICKS OFF BIG GAME IN SKECHERS - Super Bowl

Skechers presents a commercial spot starring Sofía Vergara, centering on the convenience of the brand's hands-free footwear collection. The campaign, captured by RadicalMedia US, features a bright, contemporary bedroom setting that emphasises a clean aesthetic through the use of natural light. Throughout the live-action production, Vergara demonstrates the ease of use of the sneakers while maintaining a comedic tone. The film utilises a bright, horizontal and vertical visual approach to highlight the casual product line, focusing on the functionality of the footwear in a domestic environment.