Shabby Store

Shabby Store · July 2020

Shabby Store showcases its July 2020 retail campaign through a series of commercial video spots. The project features a minimalist aesthetic, highlighting a selection of contemporary furniture and home goods within bright, neutral studio interiors. The production leans into a clean visual language, utilizing controlled studio lighting to emphasize texture and form across glass and textile surfaces. Creative direction for the campaign was provided by AdSmart from Sky, with project oversight managed by Visie Admin.