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Featured Running Point projects

This week's top Running Point projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.

Project

State Farm, Running Point · :15

State Farm and Running Point collaborate on this :15 spot, a narrative-driven promotional piece centered on professional office life. The film utilizes a live-action technique, highlighting minimalist decor and clean architectural lines within the workspace. Creative direction for the project was provided by agency partner Highdive. The production emphasizes a commercial aesthetic, utilizing soft interior lighting to frame the office environment.

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