Ruby Blooms

Ruby Blooms · Nana

Ruby Blooms addresses the intersection of autism and menstruation in the project 'Nana.' Produced by Saatchi & Saatchi Dubai, this documentary-style film navigates the sensory challenges and emotional impact of menstrual cycles for autistic individuals. The narrative bridges personal testimonials from mothers and experts with clinical insights. The film utilizes a cinematic, live-action technique, interspersed with abstract red liquid graphics and intimate sequences to illustrate individual experiences. By highlighting the need for sensory-friendly educational tools and supportive approaches, the project serves as a public awareness initiative within the non-profit sector.