Nedbank

20 projects·0 creatives·

Featured Nedbank projects

This week's top Nedbank projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.

Project

Nedbank · 16 Days of Activism | Financial Abuse

This project for Nedbank, titled '16 Days of Activism | Financial Abuse,' addresses the complexities of financial control through a documentary-style lens. The creative approach centers on the physical act of dismantling an urban advertising billboard, focusing on the labor and technical precision involved in the process. The commercial, produced by Joe Public, utilizes live-action technique and drone footage to capture the transformation of the outdoor display space. By prioritizing a clean, observational aesthetic, the work draws focus to the practical installation, providing a stark visual for the campaign narrative.