Front of House

Front of House · Brand Identity

Front of House unveils a vibrant brand identity developed by Saint-Urbain, grounding its digital-first presence in a playful, pop-art aesthetic. The visual system leverages a bold color palette of pink and yellow, punctuated by clean grid patterns and retro-inspired graphic illustrations of breakfast staples and digital iconography. Across static photography and motion graphics, the project maintains a minimalist and commercial focus. Animated billboards and web interfaces transition between crisp typography and whimsical UI illustrations, positioning the platform as a hub for food-focused digital collectibles and community-driven content.