Cotswold Outdoor

Cotswold Outdoor · Sept 2022

This Cotswold Outdoor campaign showcases in-store experts navigating diverse environments, from rocky mountain paths to open water. The piece focuses on the performance of technical gear, including waterproof jackets and backpacks, through a documentary lens. Produced by AdSmart from Sky, the film prioritizes a clean, cinematic aesthetic. It utilizes natural light and an analogue-inspired film treatment to emphasize authentic field expertise and the practical application of gear in rugged conditions.