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Zara: Zara Summer Shades 2025

Brand
Date

Apr 2025

Description

The Zara Summer Shades 2025 campaign explores a refined approach to seasonal accessories through a series of portraits. Photographed by Luis Alberto Rodriguez, the visuals lean into a polished editorial aesthetic, utilizing soft, directional natural light to highlight textures in both skin and tailored apparel. The series features models Amrit, Cheikh Amar Diaw, Francesco Cicerchia, and Parker Van Noord, set against warm, earthy, and terracotta-toned studio backdrops. Hair styling by Matt Mulhall complements the clean, composed portraits, which often feature monochrome styling and varied eyewear designs.

Style

Vertical, Warm, Clean, Editorial

Techniques

Natural light

Context

Advertising Campaign

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