Zara

Mar 2025

For the Zara 'New Romantics' campaign, photographer Nikolai von Bismarck captures a series of portraits and editorial spreads that explore fluid silhouettes and intricate textures. Set against refined, neoclassical interiors and residential spaces, the imagery leans into a soft, romantic aesthetic defined by natural light and organic composition. Fashion editor Alister Mackie curates a wardrobe of flowing dresses, pleated blouses, and tailored denim, accented with ornate accessories that complement the historical architectural backdrop. The technical execution features a consistent film-inspired grain and a warm, earthy color palette. Set design by Sean Thomson, hair by Rudi Lewis, and makeup by Thom Walker contribute to the polished, editorial mood, with talent contributions from models Betsy Gaghan, Penelope Ternes, and Sara Caballero.

Editorial, Vertical, Warm, Clean

Analogue / film, Natural light

Advertising Campaign