Zara’s Speed Run campaign presents a technical sportswear collection through a documentary-style lens. Photographed by Misha Taylor with fashion styling by Ruben Vazquez, the imagery captures the energy of group training and urban athleticism. Featuring model Hyuk Kim, the project leans into raw, candid moments set against city streets and park landscapes. The editorial campaign utilizes natural light and a clean aesthetic, alternating between high-contrast monochrome and warm, earthy tones to showcase performance layers, technical vests, and running essentials. It emphasizes motion and camaraderie within a structured, outdoor training context.
