Brand
ProjectZARA Man – Speed Run

Zara ZARA Man – Speed Run 2025
Associated creatives
Tags
Description
A dynamic worm's-eye perspective looking upward into a tight huddle of five male athletes framed against a bright, overcast sky. The men wear technical running gear, including quilted zip vests, windbreaker jackets, and athletic beanies styled for active performance. Shot in high-contrast monochrome, the composition captures varied expressions from focused concentration to open laughter among the team members.
Style
Editorial, Vertical, Monochrome
Techniques
Natural light
Industries
Sportswear
Color
Off-Black (50%)
Medium Grey (30%)
Off-White (20%)
Background
Overcast Sky
Context
Advertising Campaign
