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Zara

Zara Man
Brand
ProjectZara Man
Date

Nov 2025

Description

This menswear editorial for Zara captures a refined aesthetic through a series of portrait and still-life compositions. Featuring model Clement Chabernaud, the project leans into a monochromatic palette and explores clean lines within both architectural studio and urban settings. Photographer Christopher Anderson utilizes a range of lighting styles, from low-key chiaroscuro to diffused soft light, to emphasize the tailoring and fabric textures. The series was produced under the creative direction of Gorka Sorozabal and art direction by Laura Jauregui, with hair styling by Pawel Solis. The imagery employs techniques including analogue film textures and grainy finishes to maintain a minimalist, sophisticated tone across the fashion campaign.

Style

Editorial, Vertical, Monochrome

Industries

Menswear

Color
Charcoal
Context

Advertising Campaign

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