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Zara: Summer Aura

Brand
Date

Jun 2025

Description

Zara's Summer Aura campaign presents a collection of high street fashion imagery captured by photographer Oliver Hadlee Pearch. The work centres on striped apparel, featuring Elias Monstrey and additional models in an outdoor, nocturnal setting. Fashion editor and stylist Ludivine Poiblanc defines the visual narrative through layered textures and accessories, while casting director Piergiorgio Del Moro rounds out the production team. The editorial series leans into a raw, moody aesthetic, utilising natural light to emphasise vertical patterns against a dark backdrop.

Style

Editorial, Vertical

Context

Advertising Campaign

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