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Zara: EDITION COLLECTION S/S 2025

Brand
Zara
Date

Feb 2025

Description

The Zara Edition Collection S/S 2025 campaign presents a refined menswear editorial, blending modern tailoring with tactile, layered knitwear. Photographed by Casper Sejersen with creative direction from Gorka Sorozabal, the project features models Kaplan Hani, Mohammed Banze, Nakul Bhardwaj, and Teun van Stein within stark, minimalist studio environments. Designed by Jabez Bartlett, the set architecture oscillates between raw organic mounds and high-gloss industrial elements, often accented by natural shadow play. Anne Sophie Costa provided makeup artistry, focusing on a neutral, warm-toned palette. The execution prioritizes texture through clean compositions, frequently employing an earthy, analogue aesthetic that highlights the intricate details of the seasonal garments.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries
High Street Fashion
Color
Jet Black
Pure White
Camel
Context

Advertising Campaign

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