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Zara: Back To Work

Brand
Date

Aug 2023

Description

Zara's Back To Work commercial leans into a contemporary corporate aesthetic, set within the minimalist confines of a modern elevator. The film utilises smooth framing and cinematic lighting to capture a brief, relatable office interaction. Produced by BRYGHT YOUNG THINGS, the spot centres on two colleagues in an urban office setting. The project employs a clean, live-action technique to define its visual identity, resulting in a project that leans into a high-end, cinematic narrative style.

Style

Horizontal, Cinematic, Clean

Color
Rust
Jet Black
Background

Office

Context

TVC / TV Commercial

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