Brand
ProjectBack To Work
Zara Back To Work 2023
Associated creatives
Tags
Description
This commercial video for Zara, titled Back To Work and produced by BRYGHT YOUNG THINGS, captures a cinematic office scene inside an elevator. A man wearing over-ear headphones and a brown jacket steps into the lift carrying a dark leather duffel bag. As the elevator doors close, another colleague enters carrying a tray of iced coffee drinks. The interior features cool blue-toned cinematic lighting and a minimalist metal elevator cabin. The camera utilizes smooth framing to follow the interaction and movement of the characters in a contemporary corporate environment.