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Model Louis Dicko seated on a checkered floor with hands clasped above his head for Zadig and Voltaire
Black and white advertising campaign image for Zadig & Voltaire featuring two models seated on a checkered floor with two fragrance bottles.
Model seated on a black and white tiled floor wearing a leather jacket and pants with a perfume bottle in the foreground.
Model Louis Dicko seated on a checkered floor with hands clasped above his head for Zadig and Voltaire
Black and white advertising campaign image for Zadig & Voltaire featuring two models seated on a checkered floor with two fragrance bottles.
Model seated on a black and white tiled floor wearing a leather jacket and pants with a perfume bottle in the foreground.

Zadig & Voltaire Parfum "This is Him" 2025

About

Zadig & Voltaire present an advertising campaign for their 'This Is Him' fragrance line. Photographed by Gorka Postigo, the campaign features model Louis Dicko in a series of monochromatic, studio-based compositions. The imagery leans into the brand's established aesthetic, utilising high-contrast studio illumination against geometric tiled flooring. The project makes use of analogue film techniques to capture the subjects, integrating bold, overlaid typography across the frames to anchor the product within the editorial layouts.

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