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Zadig & Voltaire: Zadig & Voltaire Spring 2024

Date

Feb 2024

Description

The Zadig & Voltaire Spring 2024 campaign highlights the brand's contemporary apparel collection through a series of minimalist portraits and editorial stills. Shot by photographer Emma Panchot, the project leans into a clean, studio-focused aesthetic that centers on fabric textures and effortless silhouettes, ranging from lace-trimmed camisoles to classic knitwear. Fashion styling by Morgane Bedel establishes a relaxed lifestyle tone, while casting by Arthur Méjean features models Esin Bicak, Joanne Zijlstra, and Thomas LeMaigre. Utilizing natural light alongside crisp studio lighting, the visuals emphasize the label's signature blend of casual wear and leather accessories against a stark, neutral backdrop.

Style

Vertical, Clean, Commercial

Color
Jet Black
Background

White Seamless

Context

Advertising Campaign

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