Zadig & Voltaire

Sep 2025

Zadig & Voltaire's F/W 2025 campaign, captured by photographer Max Hoell, channels a cinematic, office-bound narrative. Set against the backdrop of archival storage rooms and corporate interiors, the imagery leans into a gritty, nostalgic aesthetic to showcase the latest designer fashion collection. Model Nuri Son leads the visual storytelling, moving through scenes ranging from cluttered workspaces to library aisles. The series employs a monochrome palette alongside warm and cool-toned treatments to highlight textures in knitwear, leather jackets, and tailored velvet suits, often utilising natural light to define the subject’s candid movement.

Editorial, Vertical

Designer Fashion

Office

Advertising Campaign