Wild Bunch: Brand Identity
Brand
Date
Jun 2021
Description
Wild Bunch presents a brand identity project centered on clean, minimalist product packaging for their line of wines. The work, executed by graphic designer Lukas Diemling, emphasizes a balance between contemporary layout design and traditional product styling. The visual execution relies on bold, sans-serif typography paired with metallic gold foil detailing, applied to white labels on dark glass bottles. Studio photography captures these elements through both high-contrast, moody lighting and soft, even illumination against neutral backdrops, highlighting the tactile quality of the print and the brand's graphic consistency.
Style
Commercial, Clean, Minimalist, Horizontal
Techniques
Typography
Industries
Color
Jet Black
Pure White
Context
E-commerce / Product
Associated creatives
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