Bens Bier
Brand Identity
Brand
ProjectBrand Identity
Date
Jan 2021
Description
Bens Bier presents a comprehensive brand identity system rooted in high-contrast monochrome design. The project encompasses product photography, custom apparel, and business collateral, anchored by a minimalist aesthetic and bold, structural typography. Graphic designer Lukas Diemling and photographers Felix Werinos and Lukas Diemling utilize sharp studio lighting to emphasize the brewery’s clean visual language. High-speed, freeze-frame techniques elevate the product shots, while the apparel designs lean into a graphic, streetwear-inflected style. The result is a cohesive visual package that maintains clarity across print and lifestyle applications.
Style
Horizontal, Commercial, Clean
Industries
Alcoholic Beverages
Color
Jet Black
Pure White
Background
White Seamless
Context
E-commerce / Product
Associated creatives
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