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WhatsApp: Doubt Delivered

Brand
WhatsApp
Date

Sep 2022

Description

WhatsApp explores personal connection in the campaign Doubt Delivered. The project features a delivery driver moving through a quiet suburban neighbourhood, interacting with residents as they receive their packages. The commercial utilizes live-action techniques to build a realistic, relatable atmosphere. Framed by natural light, the visual execution maintains a clean and cinematic aesthetic, focusing on the cadence of everyday community interactions. Developed by agency BBDO San Francisco, the project was produced by Girl Culture Films. Post-production and VFX were managed by Bread & Butter Post, with music and sound design provided by Lime Studios and Universal Music Publishing.

Style

Horizontal, Cinematic, Clean

Techniques

Natural light

Industries
Telecommunications
Color
Navy
Pure White
Background

Street

Context

TVC / TV Commercial

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