Matchmaker
Mar 2026
WhatsApp’s Matchmaker campaign explores the role of digital messaging in facilitating social connection among young adults. The narrative centers on intimate, candid scenes, following friends as they navigate dating and social interactions via mobile devices. Produced by Golden LA, the commercial employs moody, atmospheric lighting to transition between casual dorm room settings and the cool-toned environment of public transit. The piece utilizes a polished live-action technique to ground these expressive moments of human interaction in a contemporary digital context. Post-production work was completed by CARTEL, TMLS, and New Math Music, with sound design and original music provided by Lime Studios.
Horizontal, Commercial, Moody, Polished
Apps & Digital Platforms
Bedroom
TVC / TV Commercial
