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Vodafone

Roaming
ProjectRoaming
Date

Jun 2026

Description

Vodafone explores connectivity in this commercial, 'Roaming,' which leans into a vibrant, high-energy aesthetic. The spot features a woman addressing the camera directly from a central public fountain, contrasted against a classical backdrop and the bustle of a sunlit square. The execution relies on a live-action technique, utilizing bright natural light to achieve a clean, commercial look. The project was developed by Howatson+Company, with production managed by Caviar and post-production and visual effects provided by Heckler Sydney.

Style

Horizontal, Commercial, Clean

Techniques

Natural light

Industries

Telecommunications

Color
Crimson
Background

Public Square

Context

TVC / TV Commercial

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