Logo

Vodafone

Brand Campaign 2026 15"
Date

Mar 2026

Description

Vodafone’s 2026 campaign marks a shift in visual storytelling, utilizing a wide-scale, cinematic production approach. The 15-second spot captures a high-contrast interaction between a woman and an emu, set against a stark, arid landscape. Conceptualized by Howatson+Company and produced by Caviar, the film employs drone footage to establish the expansive environment. The execution is grounded in live-action technique, capturing the scene under natural daylight. Post-production and visual effects were handled by Heckler to finalize the composition.

Style

Horizontal, Cinematic, Warm

Techniques

Drone footage

Industries

Telecommunications

Color
Crimson
Beige
Background

Desert

Context

TVC / TV Commercial

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