Uniting Vic. Tas
Uniting Op Shops
Brand
ProjectUniting Op Shops
Date
May 2026
Description
Uniting Vic. Tas explores sustainable fashion and thrifting habits in this social media project for Uniting Op Shops. Shot in a vertical format, the video features a candid presentation style that highlights the role of second-hand retail within a lifestyle context. The content leans into a documentary aesthetic, focusing on the accessibility of curated wardrobes. Creative direction for the project was provided by Shenay Frazer.
Style
Documentary, Lifestyle, Vertical
Industries
Charitable Organisations
Color
Jet Black
Background
Bedroom
Context
Social Media / Short Form Video
Associated creatives
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