United Airlines: Good Leads the Way
Brand
Date
Sep 2022
Description
United Airlines presents 'Good Leads the Way,' a brand campaign that highlights the carrier's commitment to service and sustainability through a cinematic lens. The production weaves together a narrative of global travel, capturing a mix of contemporary flight operations and human-centered passenger experiences. The film utilizes a combination of live-action techniques and archival footage, bridging historic aviation moments with modern high-definition cinematography. Developed by 72andSunny LA, the visual execution relies on dynamic editing and a clean, wide-angle aesthetic to emphasize the scale and scope of the airline's operations across diverse global landscapes.
Style
Horizontal, Cinematic, Clean
Industries
Context
TVC / TV Commercial
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.