Undercover: Undercover X GU
Brand
Date
Mar 2024
Description
The Undercover X GU collaboration showcases a technical streetwear collection designed by Jun Takahashi. This fashion campaign highlights modular outerwear, including hooded parkas and cargo trousers, through a blend of commercial and editorial imagery. Photographer Taro Mizutani captures the collection against surreal, sky-bound sets, utilizing soft light to emphasize the fabric's utility and texture. The visuals feature talent Odinaka Ekezie, styled by Yohei Usami to underscore the functional aesthetic inherent in the collaboration.
Style
Editorial, Vertical
Techniques
Soft Light
Industries
Color
Jet Black
Context
Lookbook
Associated creatives
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