Ugg: Spring 2026 Campaign (Golden collection)
Brand
Date
Mar 2026
Description
Ugg presents the Spring 2026 campaign for the Golden collection, a series of images capturing the brand's latest footwear styles in an outdoor setting. The visuals feature models Elsa Hosk and Rina Sawayama posed against granite architectural elements and lush garden greenery. Shot in natural light, the campaign leans into a clean, commercial aesthetic. The imagery highlights the integration of tailored seasonal apparel with the collection's chunky platform sandals and flat strap designs.
Style
Warm, Editorial, Vertical
Techniques
Natural light
Industries
Color
Camel
Background
Park
Context
Advertising Campaign
Associated creatives
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