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Two women sitting on a low tiled retaining wall outdoors, wearing brown platform sandals, knit socks, and casual apparel.
Model Rina Sawayama wearing brown platform sandals and tall socks standing outdoors near a tree and tall modern buildings
Model seated outdoors wearing brown strappy sandals, white shorts and a grey halter top under a clear blue sky
Black woman lying on a stone wall with legs raised against a clear blue sky, wearing sandals and shorts for Ugg.
Two female models sitting on a stone wall against a clear blue sky for Ugg Spring 2026 campaign
Rina Sawayama lying on lush green grass wearing light-coloured apparel and sandals for the Ugg Spring 2026 Golden collection campaign.
Elsa Hosk lying on vibrant green grass wearing a denim outfit and brown suede sandals for Ugg Spring 2026
Elsa Hosk wearing a plaid blazer and platform shoes, crouching on a stone wall before lush foliage and flowering plants.
Model Elsa Hosk wearing a plaid blazer and sandals sitting on a stone wall outdoors for Ugg Spring 2026
Elsa Hosk reclining on a stone wall wearing a plaid jacket and platform sandals for Ugg Spring 2026 campaign
Elsa Hosk lying on vibrant green grass wearing a denim jacket, denim shorts, and brown suede platform sandals
Two women sitting on a low tiled retaining wall outdoors, wearing brown platform sandals, knit socks, and casual apparel.
Model Rina Sawayama wearing brown platform sandals and tall socks standing outdoors near a tree and tall modern buildings
Model seated outdoors wearing brown strappy sandals, white shorts and a grey halter top under a clear blue sky

Ugg Spring 2026 Campaign (Golden collection) 2026

About

Ugg presents the Spring 2026 campaign for the Golden collection, a series of images capturing the brand's latest footwear styles in an outdoor setting. The visuals feature models Elsa Hosk and Rina Sawayama posed against granite architectural elements and lush garden greenery. Shot in natural light, the campaign leans into a clean, commercial aesthetic. The imagery highlights the integration of tailored seasonal apparel with the collection's chunky platform sandals and flat strap designs.

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