Ugg presents its 2026 collaboration campaign featuring model Kaia Gerber. Photographed by Tanya and Zhenya Posternak, the editorial series channels a clean, minimalist aesthetic through a series of focused studio and domestic portraits. Featuring design direction from JW Anderson, the imagery highlights a mix of apparel and footwear, including knitwear, leather jackets, and the brand's signature suede styles.
The production leans into natural light to accentuate the textures of lace, argyle knits, and upholstery within structured, art-directed settings. The campaign prioritizes a contemporary editorial feel, maintaining a consistent palette across both vertical and horizontal compositions.
