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Tommy Hilfiger

Movado
ProjectMovado
Date

Apr 2025

Description

This fashion campaign for Tommy Hilfiger, titled Movado, focuses on a series of clean, commercial portraits. The imagery centers on minimalist styling, featuring a combination of refined jewelry and metallic wristwatches. The project features photography by Louise & Maria Thornfeldt and styling by fashion editor Dimphy den Otter. The portraits emphasize a natural aesthetic, utilizing soft light and a consistent white background to highlight the accessories and apparel. Makeup for the series was provided by Mathias van Hooff.

Style

Vertical, Commercial, Clean

Techniques

Natural light

Background

White Seamless

Context

Advertising Campaign

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