Tommy Hilfiger
Jisoo for Tommy Hilfiger Spring 2025
Brand
Date
Feb 2025
Description
Tommy Hilfiger presents its Spring 2025 fashion campaign featuring entertainer Jisoo. The series, captured by photographer Peter Ash Lee, explores an arcade-inspired narrative set against a backdrop of bold pink and red structural walls. Featuring set design by Ian Salter and manicure artistry by Jin Soon Choi, the editorial work utilizes clean commercial lighting to emphasize the saturated color palette and quilted textures of the collection. The campaign pairs collegiate-style outerwear with stylized indoor environments, leaning into a polished, editorial aesthetic.
Style
Editorial, Vertical, Clean, Warm
Techniques
Natural light
Industries
High Street Fashion
Color
Navy
Crimson
Background
Set-dressed
Context
Advertising Campaign
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