Tommy Hilfiger
Tommy Jeans S/S 26
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Feb 2026
The Tommy Jeans S/S 26 campaign highlights the latest collection through a series of vertical fashion portraits. Captured by photographer Petros, the project leans into clean, minimalist aesthetics and utilizes natural light to emphasize the textures of the apparel, ranging from structured denim to athletic wear. The series features model Bonnie Panasenko, with styling by Margherita Moro. The collaborative effort relies on a neutral and blue-toned palette to frame the garments against studio settings. Hair styling by Claire Grech and makeup by Mel Arter round out the production, maintaining a focus on sharp lines and architectural silhouettes throughout the editorial visuals.
Vertical, Clean, Editorial
Natural light
High Street Fashion
Advertising Campaign
