The Reformation: Reformation x Julia Sarr-Jamois
Brand
Date
Jun 2025
Description
The Reformation x Julia Sarr-Jamois campaign channels a relaxed, sun-drenched aesthetic through a series of fashion editorials. Shot on location, the project leans into organic outdoor settings, utilizing warm golden hour light and the natural textures of stone, meadow, and garden foliage to frame the collection. Photographer Diana Louise Bartlett captures the pieces with a soft, analogue film quality, emphasizing a nostalgic, clean visual identity. The collaboration highlights a collaborative effort in fashion styling by Julia Sarr-Jamois, with makeup artistry by Lauren Reynolds, focusing on a balanced, editorial approach to seasonal wardrobe essentials.
Style
Editorial, Warm
Techniques
Analogue / film, Natural light
Industries
Context
Advertising Campaign
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