The Frankie Shop Spring 25 campaign presents a series of fashion editorials focused on tailored silhouettes and minimalist structure. Photographer Rodrigo Carmuega captures the collection against a clean, white seamless backdrop, allowing the garment construction to remain the focal point of the series.
Fashion stylist Loyc Falque pairs oversized blazers and suede outerwear with tonal essentials to highlight the collection's texture. Model Joshua Thompson grounds the editorial, appearing in compositions that lean into low-angle framing and soft, diffused light to emphasize form and drape.