e.l.f. cosmetics: The e.l.f.ing Magical Sisters
Brand
Date
Sep 2026
Description
e.l.f. cosmetics presents The e.l.f.ing Magical Sisters, a commercial video directed by Hannah Levy and produced by Hungryman. The spot features three women interacting in a cozy living room, centered around the application of the brand's makeup stick products. Captured with a moody, intimate atmosphere, the production employs low-key lighting and rich tones. The visual narrative relies on live-action technique, set against a backdrop of flickering candles to create a warm, candlelit aesthetic.
Style
Horizontal, Commercial, Moody, Warm
Techniques
Low-key / chiaroscuro
Industries
Color
Jet Black
Chocolate
Amber
Background
Living Room
Context
TVC / TV Commercial
Associated creatives
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