e.l.f. cosmetics Show Yourse.l.f. | Flau’jae Johnson 2026

About

e.l.f. cosmetics showcases the multifaceted career of athlete and artist Flau’jae Johnson in the brand film, Show Yourse.l.f. The project highlights her work as an entrepreneur and philanthropist, capturing her diverse roles through a blend of high-energy court sequences and intimate studio interviews. Produced with Day One Agency, the film utilises a clean live-action technique to move between dynamic training footage and conversational moments. The visual approach relies on vibrant, natural colour grading to connect the two settings, maintaining a consistent aesthetic across the vertical commercial format.